What is Claude SEO?
It's making your brand more likely to be named, and your pages cited, when Claude answers with web search: letting Anthropic's search bots read your site and publishing clear answers to buyer questions.
How does AY Rank check Claude?
Your buyer questions are asked to Claude with web search on, every day. The answer, your position, the rivals and the cited pages are saved.
Is this the same as the Claude SEO skill for developers?
No. Developer 'skills' for Claude are tools that help with SEO tasks. This page is about tracking how Claude's own answers mention your brand.
Should I block ClaudeBot?
That's your call. Anthropic describes ClaudeBot as its training crawler and Claude-SearchBot as the search one; the crawler check shows each separately.
Can I ask my AY Rank data from Claude?
Yes. The AY Rank MCP server lets you ask your answers, ranks, sources and plan from Claude.
Which other engines are tracked?
ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode, for the same questions.