Six tools that track how ChatGPT, Gemini and Google's AI talk about brands. Listed alphabetically. We make one of them, so every other fact links to its source.
What separates AI visibility tools once you look past the dashboard.
Which AI engines your buyers use, and whether each one is on your plan or an add-on.
Realistic buyer questions, not just keywords, and whether you can edit them.
Seeing which pages each engine read tells you where to show up.
A plan, content or exports: what you do the day after the report.
Published prices, what a prompt or engine costs, and the trial.
CMS, Search Console, BI tools, MCP or API, depending on your team.
Prices and engines as listed on each tool's own pages on 30 Oct 2026.
Best for market-wide research on a very large prompt index, inside Ahrefs.
Checked on 30 Oct 2026: ahrefs.com/brand-radar
Best for teams that want six engines checked daily and the pages that change the answers, published after their OK.
Our product. AY Rank features
Best for small teams that want a low entry price and Copilot in the base engines.
Checked on 30 Oct 2026: otterly.ai/pricing
Best for analytics-led teams and agencies that report in Looker Studio.
Checked on 30 Oct 2026: peec.ai/pricing · AY Rank vs Peec AI
Best for enterprises that need the widest engine coverage and enterprise controls.
Checked on 30 Oct 2026: tryprofound.com/pricing, tryprofound.com · AY Rank vs Profound
Best for teams already on Semrush who want AI visibility next to classic SEO.
Checked on 30 Oct 2026: semrush.com help page · AY Rank vs Semrush
| Tool | Starting price | Engines on the entry plan | Source |
|---|---|---|---|
| Ahrefs Brand Radar | Paid add-on | Covers 7 platforms; see their plans | brand-radar |
| AY Rank | $100 / month | 6: ChatGPT, Gemini, Perplexity, Claude, AI Overviews, AI Mode | pricing |
| Otterly.AI | $29 / month | 4: ChatGPT, AI Overviews, Perplexity, Copilot | pricing |
| Peec AI | $95 / month | 3 of your choice | pricing |
| Profound | Free trial; Enterprise custom | Trial: ChatGPT, Gemini, AI Overviews | pricing |
| Semrush AI Visibility Toolkit | $99 / month | ChatGPT and AI Mode named on its help page | help page |
AY Rank is our product. Every other row links to the tool's own page, checked on 30 Oct 2026.
Software that asks AI engines like ChatGPT, Gemini, Perplexity and Google's AI the questions your buyers ask, and records whether your brand is named, in what position, and which sources the answer used.
It depends on your team. Enterprises often need the widest engine coverage; small teams want a low entry price; teams that want to act on the data need sources, a plan and content. The shortlist says which tool fits which job.
Because it is one of the options. We list tools alphabetically, mark AY Rank as ours, and link every other fact to the competitor's own page.
Daily is common, because AI answers change from day to day. Weekly reports are useful for trends.
Not necessarily. Several tools here track AI Overviews alongside ChatGPT and other engines; check whether it is on your plan or an add-on.
We read each tool's own public pages on 30 Oct 2026. Prices and plans change, so confirm on the linked page before you buy.
Free first check across 6 AI engines. No card.
